Our mission
We want funding to flourish.
Plinth exists to make the charity sector easier to understand and fairer to access: for the smaller organizations doing vital work, and for the funders trying to find them.
Good work shouldn’t depend on who you know
01
There is great inequality in funding. Smaller charities struggle to break into the established circles of funders, however strong their work.
02
Funders face the other side of the same problem: finding the most deserving organizations beyond familiar networks is hard.
03
Technology can help close that gap, but any tool that shapes how funding is sought or assessed has to earn the sector’s trust.
UK charity sector
- 46%of charities saw increased demand in 2024NCVO
- 62%are worried about their financial sustainabilityPro Bono Economics
- £10bnincome lost by charities since 2010 in real termsNCVO Almanac
Our mission
Our mission has always been to build technology that tackles these inequalities and makes the sector more transparent and accountable. Ultimately, we hope that means greater impact in communities.
Thinking in the open
None of this comes without challenges. AI has great benefits for the charity sector, but it could also threaten the very human essence that makes the sector what it is.
As we grow and build this kind of technology, we’ll keep setting out our own thinking, so that we’re transparent about the ups and downs of the journey too.
Our work so far
- 100k+users
- 2,000+organizations
- 80+funders
- £300m+grants managed
- 8 yearsoperating
Want to join us?
Whether you're a community organization looking for better tools, or someone who wants to help build them, we'd love to hear from you.